Job Description

• Minimum 3 years of experience in Brand Comms & PR/Newsroom/Retail
• Drive and support the development of the brand activation plans by leveraging a deep knowledge of ATL, BTL and 360-degree marketing pillars across all communication channels (Comms, PR, Social, Events, EIM).
• Create a holistic strategy and transform into team briefs and developmental plans to draw GTM plans to drive consumer obsession for brand and product campaigns in-line with the Brand Calendar.
• Drive digital social media strategy to c reate a strong pull for the brand including tactical promotions and consumer engagement activities.
• Draft strong marketing briefs lead the process of agency briefings, Creative development, PR and Media planning for all campaign business objectives.
• Implement social marketing plans and strategies in sync with business plans, annual marketing calendar, drive Product support Brand campaigns Tactical Traffic Driving campaigns along with all the stakeholders.
• Develop cluster-specific initiatives / flagship initiatives based on global guidelines, to win with the consumers across all consumer touchpoints.
• Analyze the performance of key campaigns, research and analyses current marketing activities and trends, monitoring of competition activities and provide feedback to Director

Job Type: Full-timeSalary: INR25,000.00 – INR50,000.00 per monthBenefits:

• Food allowance

Schedule:

• Day shift

Experience:

• total work: 3 years (Preferred)

Work Remotely:

• No